Dates
Start Date: Sunday, 26 July 2026
Register By: 06 July 2026
Early Bird Deadline: 25 June 2026
Special Offer Deadline: 26 Apr 2026
Program Fee
Regular: Rs. 40,000 + GST
Early Bird Fee: Rs. 36,000 + GST
Special Offer Fee: Rs. 32,000 + GST
Duration
Live-Online, 8 weeks
3 hrs /week
Sunday: 6 pm to 9 pm IST
Many start-ups with seemingly good ideas fail to grow beyond the product launch phase or are unable to generate profits to sustain the business. It is important to explore and deepen the understanding of the process of product management, right from understanding customer needs, unique consumer insights, to execution and review protocols for launch and post-launch stages in a product life cycle.
Market leadership can no longer be taken for granted due to the emergence of strong, credible competitive threats with similar products in every product category, whether in B2C, B2B or D2C markets.
So, whether the business is a start-up with a new idea or an existing business facing increasing competitive pressures, there is a strong need to re-examine the unique and fluid nature of a Product from the dimensions of Innovation, Management and Strategy to allow for a sustainable approach towards a product’s success story.
Here are a couple of articles from the Harvard Business Review for further reading – on Product Innovation: What Business Leaders Need To Know and the need for an Innovation Strategy.
A special 20% discount on the program fee applies to all enrollments made on or before 26 Apr 2026. Participants have the option to pay the program fee in two easy installments.
To succeed, a company must design, build, test and market its product effectively. The one role that is absolutely crucial to producing a good product, yet often the most misunderstood/underutilised, is that of the Product Manager.
Good Product Management is about delivering products that Customers love. Product Managers use Logic, Insight and a degree of Creativity in defining, developing, deploying and maintaining these products.
The course “Product Innovation Management & Strategy” would help in defining, developing, deploying, and maintaining products and services that
The course will enable the participant to develop a conceptual and practical understanding of the product management process, starting from customer needs discovery to the product development and delivery stage.
Pedagogy
Lectures, Discussions of Cases, Articles, and Real-life product portfolio assessments, Videos and Group Case & Exercises submissions.
For executives with 2-7 years in the marketing or sales function from any industry, aspiring to get into product management roles. Understanding of consumer behaviour is a key winning skill.
The course will be conducted over 3 modules.
Module 1:
Module 2:
Module 3:
Mahesh S Rao, a TEDx speaker, has more than twenty years of Marketing and Sales experience and has industry experience across Process/ FMCG / Food / Durables / Advertising, 15 of them in global markets, having travelled and worked across 45+ countries of EU, ME, Asia & Africa for business development and consolidation.
He has held leadership positions in marketing & sales of large MNC firms as well as of entrepreneurial large family firms and gone on to head organisations (as their CEO/GM) that are category leaders across both global and regional footprints. In all the sectors or firms that he has worked in/for, he has had hands-on experience in Strategy, Turn-around/Restructuring, Acquisitions, International Business Development, Sales & Marketing (at both B2C/B2B firms), Operations & Corporate Management.
Since 2015, he has been a Visiting Faculty in the Marketing/Strategy area and teaches at IIM Udaipur, IIM Shillong, XIM Bhubaneswar, SPJIMR Bombay, SPJGSM, MYRA and We School (also previously at NMIMS-STACA).
He is also a Mentor for many startups and has conducted many MDP programs for working executives in IIMU ExecEd, SPJGSM ExecEd, Fscher ME (Industrial tools), SASCOM (Defence), SVC Bank (BFS), Adecco (HR Services), Automatic Terrazo Tiles (Construction), AAKGC Group Oman (Diversified) and a Private firm (confidential, Retail) in Oman.
Mahesh S Rao completed his Engineering from SPCE, Bombay, in 1993 and an MBA from XIMB in 1995.
You can view his TEDx talk here
The sample certificate image is for reference only and may change at the discretion of LabinMotion. The bona fides of the certificate can be verified by clicking on the QR code and entering the unique certificate number on the web page.
Schedule: Two sessions of 75 minutes each every week on Sunday between 6 pm and 9 pm with a break in between.
The program starts on Sunday, 26 July 2026 and would run for 8 weeks. The program has a total of 15 sessions.
Delivery Mode: Live-Online through Zoom
To enroll and apply for the program, click on the button below –
Enroll and PayThe payment and enrollment happen through our enrollment and learning management website – https://lms.labinmotion.com . We offer easy installment plans for all our programs. This can help you plan your cash flows. We offer an additional 5% discount on group registrations for 3 or more people from a single organisation. Please email support@labinmotion.com for group registrations, and we will guide you through the enrollment process.
Parthasarathy S
Ph. +91 9110614400
Email: partha@labinmotion.com
Rajbir Singh, PhD
Rajbir Singh is a founder and Consulting Partner at Value Centria, a boutique business consulting firm that leverages customer centricity and digital to drive growth and innovation. Additionally, he is the co-founder and CEO of the i4 Mentors Foundation, a startup accelerator. As a not-for-profit, i4 Mentors Foundation is working for “Build for India”, and Healthcare is one of their focus sectors.
Before this, Rajbir led Global Business and IT Consulting businesses at IBM, Oracle, HCL Technologies and Tata Unisys for 25+ years. He has led large, multi-cultural teams spread across the globe and has consulted with Fortune 500 clients across industries, including BFSI, Media, Telecom, Utilities, CPG and Manufacturing. His areas of expertise include Customer Strategy, Innovation Strategy, Business Strategy and Change Management. He has received recognition from Forrester, Pega, SAP and HCL Tech for developing innovative products.
Rajbir has been a visiting faculty at IIIT Delhi, IIT Delhi, NSUT and BIMTech. He is also on the board of a few startup incubators.
Rajbir is an Electronics Engineer from IIT Delhi, an MBA from IIM Bangalore and a PhD from IIT Delhi.
Websites: https://www.valuecentria.in/; https://www.i4mentors.com/
Sudarsan Chakravarthy
Founder, Chief Mentor & Success Coach – myDharma Global
A Spiritual leader, leadership coach, motivational speaker, accomplished global business leader, and an author with keen interests in ancient wisdom, spirituality, science, philosophy, and the arts.
An MBA from the Indian Institute of Management, Bangalore (IIM-B, Class of 93), India’s premier B-School, with a proven track record in building business, driving revenue & profitability growth and maximizing stakeholder delight.
Versatile and highly accomplished Management Professional with 25+ years of experience in the IT industry spanning across India, ME, Europe and North America.
Has rich experience across a wide range of areas – Digital Transformation, Line of Business Management, Business Operations, Sales, Marketing, IT Strategy, Operations, Finance, Product Management, and Service Delivery Management.
Worked with GBM (IBM GMSR) in Dubai for 20+years and championed several key strategies, including Business transformation, SAP implementation, Market Coverage, Growth Initiatives, Merger, Organizational restructuring, Low-cost services delivery, Market Research, IT Strategy, Business Partner / Channel Management, Operational Excellence, Sales Management, CRM, etc.
A motivational speaker with rich experience in running inspiring empowerment workshops; Has been inspiring and enthralling audiences of all age groups – individuals, groups, youth, families, corporate leaders – across several parts of the world with his captivating lectures; Meticulously gleans profound insights from the treasury of ancient wisdom and presents them in a way that illuminates the contemporary mind and resonates with today’s needs, interests, and challenges.
His life’s mission is to instill nobility and greatness across various strata of society.
Skillfully harmonizes the seemingly conflicting material and spiritual worlds and empowers individuals with a revitalising transformation and helps them to strengthen faith in their limitless potential; Is dedicated to unlocking the God given talents and highest abilities in people and empowering them to celebrate life through their unique contributions to the making of a new and beautiful world.
Subha Parthasarathy has been working with children, parents, and adults since 2006 and is the founder of Magichive. She is a Counselling Psychologist with over 20,000 counselling and training hours spent on 1-on-1 sessions with adults/children and group training sessions. Subha is an experienced trainer and facilitator who delivers workshops and programs that focus on enriching relationships with self and others. Her workshops “Chetana” (parenting workshop since 2009) and “Compassionate Communication based on NVC (since 2016)” are centred around increasing self-awareness and equipping participants with tools and insights that can help in leading an enriching life.
Person Centric Therapy, Mindfulness, and Nonviolent Communication form the cornerstones of her work. She is a Vipassana meditator and has certifications on various methods of interventions based on NLP, CBT, TA, NVC, Gestalt, Movement therapy, Reiki, Deep Listening, etc. She has delivered sessions in IIM Bangalore, IIM Kashipur, Infosys, Infosys BPO, Cap Gemini, Northern Trust, HSBC, etc.
Case Study: Case study on Magichive through Ivey Publishing, Ivey Business School, Canada (Click here for details) published in Oct 2024
Podcasts: Subha has hosted more than 20 free podcasts centred around mindfulness hosted on Spotify ( Click here for details)
Book: A book of 19 poems titled “Verses for Better – Parenting Lessons from Parenting Failures“, a collaborative effort between Magichive and Wunderman Thompson, was published in 2018. The book was nominated for two categories in the prestigious National Level Kyoorious Creative Awards 2019.