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TOMS Shoes - Business with a Social purpose
Impact

TOMS Shoes: One-for-One Campaign Impacting People Globally

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Co-creating customer value

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How do contexts influence customer value?

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Impact

Taraltec: Breakthrough invention providing safe access to drinking water to millions

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Marketing myopia - drill or a hole
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Marketing Myopia: A drill, a hole or something else?

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CAC model explained through an example

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